How XP Lab works
Revolutionary approach to product monetization that tests hundreds of parameters simultaneously using machine learning
Stop guessing. Start personalizing.
A/B tests find the average. XP Lab finds the growth hidden within your data.
Traditional
A/B Testing
- Finds a single optimum experience for the average user
- Fixed time window tests that stop collecting data once finished
- Requires manual evaluation of several competing metrics
- Static results that become outdated as user behavior changes
- Mandatory manual review before rolling out any changes
Next Generation
XP Lab
- Maximizes objectives by choosing optimal experience for each individual user
- Continuously optimizes and learns from every interaction in real-time
- Automatically optimizes for complex goals using weighted sums of events
- Dynamic adaptation ensures maximization regardless of behavior trade-offs
- Automated scaling when manual review is not required or desired
A/B testing finds the average. XP Lab finds the money.
How XP Lab works
Our platform uses advanced machine learning to test multiple parameters simultaneously and find the perfect optimization strategy for your product
You configure
Add Game
Connect SDK and select basic parameters you want to explore
Select KPI
Choose the target metric from our library or set a custom goal
XP Lab Neural Core
XP Lab Calculates
Algorithms find optimal patterns in real-time
Scale Growth
Apply results globally and continue exploring new parameters
Watch How Fast It Works
Experience the power of ML-driven optimization in just a few minutes.
Optimize your game mechanics in real-time
Our ML algorithm analyzes how different game settings affect your revenue. Adjust the sliders to see how changes impact your earnings.
Try minigame
Move the sliders to see how changes impact your earnings.
Quest
Try to earn more than $4000
🎉 Success! You've earned $4000+
To earn $4000+, you have two options:
Traditional AB Testing
Run N AB tests for 30 days
Time consuming, expensive, limited results
XP Lab Platform
1 test with XP Lab and spend 1 day
Fast, accurate, comprehensive results
The Science Behind the Optimization
Our platform isn't a "magic box"—it's a high-precision engine powered by machine learning, statistics, and higher mathematics.
Closed-Loop Learning
Calculations are performed exclusively on your product's data in real-time. Each project exists as a closed circuit—we never use data from other clients to train your specific models. Your competitive advantage remains yours alone.
Progressive Precision
The more you explore your metrics, the more accurate the engine becomes. As you attract more audience and gather relevant data points in real-time, the ML algorithms refine their understanding of your users' behavior patterns.
Human Vision First
You bring the product quality and the hypothesis. You set up the tests and attract the audience. We help you distribute parameters more efficiently and test them faster, but a great user experience still starts with your team.
Statistical Backbone
Our algorithms are rooted in robust statistical methods and advanced mathematics. We convert complex user interactions into actionable mathematical models that take the guesswork out of monetization.
Seamless Integration
XP fits perfectly into your existing development workflow. Connect with the tools you already use.
- Yandex Metrica
- IronSource
- Firebase
- Unity
- Tenjin
Data Safety
Your data security is our top priority. We've built XP Lab with privacy-by-design principles to ensure your business intelligence remains solely yours.
No Personalized Data
We never store any personal identifiable information or PII of your users.
Data Protection
Your data is never for sale. We monetize our software, not your business data.
The Right to Forget
Delete your research anytime. Once deleted, all data is permanently erased from our systems.
GDPR Compliant
Full compliance with GDPR and other international data protection regulations.
Compare methods
Our ML-powered system tests multiple configurations simultaneously, finding optimal combinations faster and more efficiently.
Game Settings
Baseline Configuration (A)
Test in progress
A/B Test cannot be configured during its execution
A/B Test Method
Variant B
XP Lab
| Total | AD/u | IAP/u | Users | Lvls | CD | Price |
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| $0 | $0 | $0 | 0 | - | - | - |
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| $0 | $0 | $0 | 0 | - | - | - |
| $0 | $0 | $0 | 0 | - | - | - |
A/B Test Results
XP Lab Results
Ready to transform your monetization?
Join innovative studios testing the future of product monetization
Request beta access →