Discover how we doubled Ad Revenue per User (ARPU) by automating parameter testing and why we're opening up our internal engine to other developers.
D1 retention is the lifeblood of a healthy game, but D7 is the heart. Learn why most A/B tests fail to move the needle and how to use ML to find your game's global 'plateau' for all users.
Most developers use Remote Config as a simple dictionary. Discover why the 'Wait and See' approach to parameter changes is costing you 20% of your LTV.
Statsig is a giant in general experimentation, but for mobile games, a specialized ML engine like XP Lab offers speed and efficiency that traditional A/B tools can't match.
